Email signatures are in email outreach as they provide extra “trust” and improve the overall click rate. This article will help you create a high-quality email signature. Let's dive in!
Key components
There are four basic components forming your signature. Here they are:
Name - include your first and last name, so people can easily identify you.
Job title - let your contacts know who they are getting emails from.
Company - add the company name/logo as this is the fundamental data for cooperation.
Website - a link to the website helps your contacts find more information about your company.
Additional details
You can also add some details to improve your signature. Here is a list of some for your inspiration. Feel free to pick any:
Your blog - adding a link to your blog may anchor a prospect to your product.
Freebies - attach a link to a free product or service you provide.
Video - if you have a video about your product or industry, make sure you include it.
Social media - social media is the keystone of the internet. Use icons to link to your social media accounts to add color and form.
Graphics - you could include your company logo and a call-to-action.
Industry data - include some data that supports your product or service.